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On December 1, 2017, Romero Medical Plaza changed its name to Reliance Medical Centers and began expanding services for providing high quality, convenient and personalized healthcare to the Polk County Community.

Improving healthcare for seniors enrolled in Medicare Advantage, Reliance Medical Centers will work in partnership with the following three entities:

Our parent company, administering the improvements and additions to all our services and offerings.

Our new fitness, wellness and activity center, elevating our holistic, preventative care capabilities.

Our new transportation company, providing complimentary transportation services to and from our Centers.

• Care Management
• Care Focus Team
• Specialists
• Diagnostics
• Wellness Programs
• Ancillary Services
Care Focus Team
As part of our Care Coordination Model, every Patient Guest is guided and cared for by his or her own Care Focus Team, comprised of:

• One Primary Care Provider (PCP)

• Two Medical Assistants

• One Medical Concierge

More Than You Expect

A focus on preventive care, helping you get and stay healthy

Coordinated team working together on your behalf

You are treated like family and your needs come first

Less time waiting and more time with your doctor

Someone who cares always at your side

An environment that feels like home

Luxury transportation provided to and from our facilities

All under one roof

Primary Care Team
• Medical Concierge
• Primary Care Physician
• Medical Assistant

Access to specialists
• Dental
• Gastro
• Neurology
• Psychiatry

• X-Ray
• Ultrasound

Ancillary Services
• Physical therapy

Wellness Programs
• Fitness
• Massage therapy
• Activities

On-Site Conveniences
• Pharmacy
• Salon
• Café and lounge

Hospital Assistance


Community Resource Assistance

• Social programs
• LIS help with prescriptions

Two Convenient Locations


3655 Innovation Dr.

Monday – Friday: 8am – 5pm | Saturday: 9am – 1pm
Lab: 7am – 4pm

Winter Haven

111 Avenue A SE

Monday – Friday: 8am – 5pm
Lab: 7am – 4pm

Walk-ins and Same-day Appointments Welcome

These improvements will continue to take place over the course of 2018 to fulfill our vision for healthcare and better support our plans for continued growth. We will also be launching a new website soon.

Meanwhile, give us a call for more information.


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